TYPOGRAPHY II
X MARKS THE SPOT: 3 INVENTORS
The concept surrounding my posters was circular punk, I wanted to encapsulate the feeling of punk and illustrate how each of these inventors deviated from the norm. All of these inventors’ inventions revolved around navigation, therefore, I wanted each poster to embody the separate discoveries of each inventor.
In this assignment, I was tasked with expressing prolific inventors' miraculous inventions/discoveries. Through the use of typographic and photographic elements, my purpose was to convey the unique accomplishments of Gladys West, Kursat Ceylan, And Claudius Ptolemy.
Visual Systems
Sketches
At the beginning of my process, I began to sketch different layouts, which would later help me to develop a typographic system. These rough sketches illustrate the start of my design process and helped shape my further iterations.
Color Exploration
I highlighted inventors' achievements with color. Kursat Ceylan made the WeWALK cane for the blind, using green to depict land navigation. Gladys West's math modeling led to GPS development, so I used blue for water in her poster. Claudius Ptolemy's star catalog was revolutionary, which is why I used purple. To emphasize contrast, I used complementary colors inspired by punk.
Iterations
Throughout my design process, I challenged myself to ideate many different concepts. My initial idea revolved around childhood creativity. Throughout my ideation and iteration, I found many elements that translated into my final poster series. Through my process, I realized I wanted to incorporate a grid-like system which would help me to illustrate the navigational properties of each of the inventors and help the audience to grasp their profound concepts.
Final Posters
After cycling through many different ideations, I finally landed on my final poster design. This project helped me to become a more compassionate designer and allowed me to express the amazing inventions of each of these prolific scientists.
